How the Pentagon Learned to Use Targeted Ads to Find Its Targets—and Vladimir Putin | WIRED

How the Pentagon Learned to Use Targeted Ads to Find Its Targets—and Vladimir Putin

Meet the guy who taught US intelligence agencies how to make the most of the ad tech ecosystem, “the largest information-gathering enterprise ever conceived by man.”

via WIRED: https://www.wired.com/story/how-pentagon-learned-targeted-ads-to-find-targets-and-vladimir-putin/

They realized they could track world leaders through Locomotive, too. After acquiring a data set on Russia, the team realized they could track phones in the Russian president Vladimir Putin’s entourage. The phones moved everywhere that Putin did. They concluded the devices in question did not actually belong to Putin himself; Russian state security and counterintelligence were better than that. Instead, they believed the devices belonged to the drivers, the security personnel, the political aides, and other support staff around the Russian president; those people’s phones were trackable in the advertising data. As a result, PlanetRisk knew where Putin was going and who was in his entourage.

https://www.wired.com/story/how-pentagon-learned-targeted-ads-to-find-targets-and-vladimir-putin/?src=longreads