The Accidental Media Critics of YouTube – The New York Times

Kolodziejzyk and Miller and others like them — YouTubers like Drew Gooden and Danny Gonzalez — don’t just inform you about internet ephemera; they also reveal the shady online courses, moneymaking conventions and NFT hype that some of the internet’s influential celebrities have had their hands in. (Celebrities whose audiences, it must be said, consist largely of teenagers.)